Skills

Synthesizes user research, interviews, and survey data into clear, evidence-based user personas. Clusters behaviors and needs, names each persona, and captures goals, pain points, motivations, and representative scenarios, keeping the output grounded in the source data rather than invented detail.

Synthesizes interviews, support tickets, reviews, and survey responses into evidence-based themes, opportunities, representative quotes, confidence levels, and product actions.

Reviews claims in a document for accuracy and verifiability. Extracts discrete factual statements, rates each as supported, unsupported, or needs-verification, flags logical inconsistencies and unsourced numbers, and suggests what evidence would confirm or refute each claim. Designed to reduce hallucinated or outdated facts before publishing.

Builds structured competitive analyses from public information. Maps competitors across positioning, pricing, features, target segments, and go-to-market motion; produces feature-comparison matrices and SWOT summaries; and highlights differentiation gaps and opportunities. Emphasizes citing sources and separating verified facts from inference.

Builds discovery and usability interview guides that surface real insight. Translates research questions into open, non-leading prompts, sequences warm-up to deep-dive topics, adds follow-up probes, and applies techniques like the "five whys" and past-behavior questions. Outputs a timed guide with a consent intro and a synthesis template for notes.

Designs surveys that produce reliable, unbiased data. Turns research goals into clear questions, chooses appropriate scales and response types, avoids leading and double-barreled wording, orders questions to reduce bias, and plans screening and branching logic. Outputs a ready-to-field questionnaire with an analysis plan for each question.

Conducts structured market and competitor research and turns it into a decision-ready brief. Covers market sizing (TAM/SAM/SOM), competitor feature and pricing matrices, positioning and differentiation, customer segments, and SWOT, with clearly stated assumptions and sources so conclusions can be traced and challenged.

Summarizes research papers, technical articles, and documentation into structured briefs. Extracts key findings, methodology, limitations, and practical implications. Adapts output format from executive summary to detailed technical breakdown.